BricqsBricqs
Challenges & Missions

Turn goals into structured programs users complete

Define multi-objective challenges with milestones, progress tracking, and conditional rewards. Users see a clear path forward — and the engine evaluates every action against your rules automatically.

A challenge engine that evaluates objectives, tracks milestones, and triggers rewards in real time — so engagement programs run themselves while you focus on outcomes.

Summer Fitness Challenge67% Complete
5K StepsLog MealsQuiz

Objectives

Complete 5 quizzes3/5
7-day streak5/7
Earn 1000 pts780/1000

Milestone

🏅

Halfway Hero

Unlocked 2m ago

Activity

Quiz completed+50
Streak extended+25

Everything you need to drive engagement

Points, streaks, leaderboards, challenges, rewards, and progress tracking — all built in and working together from day one.

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Objective evaluators

Five evaluator types — activity_count, streak, unique_days, score_threshold, points_total — with configurable targets and weights.

WeightedMultipliersCaps

Progress components

Challenge Card, Objective Tracker, Activity Logger, and Milestone Map — embeddable in any campaign or product surface.

Multi-objective missions with milestones

Milestone actions

Each milestone triggers automated actions — award badges, add points, upgrade tiers, claim rewards, send notifications.

Live Leaderboard
1Alex M.4,280
2Sarah K.3,920
3You3,810

Activity logging

Four display modes — checklist, grid, single_button, counter — for logging custom activities that feed challenge objectives.

Auto-triggered when conditions are met

Engagement-scoped

Challenges are scoped to engagements with their own start/end dates, participant limits, and visibility rules.

87%Engagement
94%Completion
Real-time visibility into user journeys

Sequential & parallel

Objectives can require completion in order or allow parallel progress. Dependencies create structured learning paths.

5-day streak!
S
S
Program design

How Bricqs structures engagement into programs

Four capabilities that turn loose mechanics into goal-directed programs.

01

Multi-objective challenges

Define challenges with multiple objectives — each with its own evaluator, target count, and scoring weight. Objectives can be sequential or parallel, with dependencies between them.

Users engage with structured programs instead of disconnected activities — completion rates increase because the path is visible.
02

Milestone checkpoints

Attach milestones at key progress points within a challenge. Each milestone can trigger automated actions — badge awards, point bonuses, tier upgrades, or reward claims.

Users get reinforcement at the right moments, not just at the end. Intermediate rewards prevent mid-program abandonment.
03

Real-time evaluation

The ChallengeRulesEngine evaluates every incoming event against active challenge rules. Five evaluator types — activity_count, streak, unique_days, score_threshold, points_total — cover most program patterns.

Progress updates instantly. Users see their advancement the moment they complete an action, creating immediate feedback loops.
04

Challenge components

Four built-in UI components — Challenge Card, Objective Tracker, Activity Logger, and Milestone Map — display progress in any campaign or product surface.

Program managers embed challenge progress anywhere without custom UI development. Components read from a shared ChallengeContextProvider.

How challenges work

Three steps from defining objectives to watching users progress.

01

Define Objectives

Set the actions users need to take — quiz completions, purchases, check-ins, referrals. Define how many, how often, and in what sequence.

Quiz completed
Purchase
Referral sent
Check-in
02

Wire Milestones & Rewards

Attach milestones at key checkpoints. Each milestone can trigger badges, points, tier upgrades, or reward codes automatically.

+250pts
Badgeunlocked
7-daystreak
Tier 2reached
03

Watch Progress Unfold

The engine evaluates every incoming event against challenge rules. Progress bars update, milestones unlock, and rewards fire without manual work.

1Priya K.3,200
2Alex M.2,890
3You2,450
+47%retention
3.2xROI

Why teams don't rebuild this twice

Under the hood, Bricqs runs a production-grade engagement infrastructure — so you don't have to build it.

3xfaster to launch vs custom build
99.9%uptime guarantee
~0engineering hours to maintain
User Action
Spin the Wheel
Runtime
Rules Engine
Fair Play
Reward Ledger
Reward Assigned
Delivered

Reliable challenge evaluation at scale

Deterministic rule evaluation with audit trails and idempotent fact processing.

Every objective evaluation, milestone trigger, and progress update is logged with the rule version and input data — providing full auditability of challenge outcomes.

Idempotent fact processing ensures duplicate events never inflate progress or trigger double rewards.
Rule versioning guarantees participants are evaluated against the rules active when they acted.
Engagement-scoped isolation prevents cross-contamination between concurrent challenges.

Challenge performance analytics

Measure completion rates, identify drop-off points, and optimize objective difficulty.

Objective completion funnels show where participants get stuck and which objectives have the highest abandonment.
Milestone conversion rates reveal whether intermediate rewards are effective at sustaining participation.
Time-to-completion analysis helps calibrate difficulty — too fast means too easy, too slow means participants churn.

Is Bricqs for me?

Bricqs is designed for teams running recurring engagement across customers, employees, or communities.

Built for
Teams running recurring engagement systems
Product, marketing, and ops teams
Brands that care about fairness & compliance
Brands running engagement & awareness campaigns
Not ideal for
One-off giveaways
Experimental growth hacks
Infrastructure-first teams building from scratch
Marketing & Growth
Loyalty, referrals, repeat usage
70%Loyalty Level
Brand & Awareness
Engagement campaigns, awareness drives
↑ 340% reach
Retail & E-commerce
Shopper rewards, purchase gamification
4/5 stamps — 1 more to redeem!
Communities
Member participation & retention
#1#2#3
Events & Activations
Live contests, launches, engagement spikes
02HRS:15MIN:30SEC
Employee Engagement
Sales contests, recognition programs
🏆
Learning & L&D
Training gamification & completion
Venues & Hospitality
Trivia, pub quizzes, in-venue engagement
Capital of France?A. LondonB. Paris ✓

Ready to build with Challenges & Missions?

Launch quickly, automate confidently, and scale engagement without rebuilding core infrastructure.