BricqsBricqs
Brand & Marketing

Make Your Brand Unforgettable

Interactive brand awareness campaigns

Replace passive ads with interactive experiences that audiences remember. Personality quizzes, brand trivia, and gamified storytelling create emotional connections that static content never can.

Campaign Builder

Welcome Screen
Quiz Screen
Reward Screen

Active Campaigns

Summer Quiz ChallengeLive
Product Launch SpinLive
Brand TriviaDraft

Ready to embed

<bricqs-campaign id="summer-quiz" />
The Problem

Why passive brand marketing no longer works

Audiences scroll past static ads in milliseconds. Impressions without interaction mean nothing.

Banner ad click-through rates have fallen below 0.1%, and consumers actively install ad blockers to avoid brand messages.
Social media algorithms deprioritize brand content, making organic reach effectively zero without paid amplification.
Consumers engage with brands for an average of 1.7 seconds on social feeds, not enough to build any meaningful connection.
Brand awareness campaigns generate impressions but no measurable engagement data, making ROI impossible to prove.
Competitors who create interactive experiences are capturing audience attention and data while traditional brands lose share of voice.
Program design

How Bricqs solves it

Built-in capabilities that make brand engagement successful.

01

Interactive Brand Quizzes

Create personality quizzes, product finders, and brand trivia that audiences actually want to engage with. Quiz results double as personalised product recommendations and shareable content.

Average 3.2 minutes of active brand engagement per participant
02

Gamified Brand Storytelling

Tell your brand story through interactive missions, unlockable content, and achievement-based exploration. Users discover brand values and product benefits through play rather than passive consumption.

72% of participants can recall three or more brand messages after a gamified campaign
03

Zero-Party Data Collection

Every quiz answer, preference selection, and game interaction generates zero-party data. Users willingly share preferences because the interaction provides value in return.

10x more preference data collected versus traditional survey methods
04

Measurable Brand Lift

Track engagement depth, completion rates, sharing behaviour, and post-campaign conversion. Connect brand awareness activities directly to downstream purchase behaviour through integrated analytics.

Measurable brand lift of 15-25 points in aided recall after gamified campaigns

Three steps to launch

From setup to live engagement in minutes.

01

Create

Build interactive brand experiences in the visual campaign builder: personality quizzes, trivia games, spin wheels, scratch cards, or multi-screen story campaigns.

No code required.

02

Distribute

Publish as a standalone microsite, embed in your website, or share via social media and email campaigns.

QR codes connect offline media like packaging and print ads to the digital experience.

03

Measure

Track every interaction: time spent, completion rate, share rate, and downstream conversions.

A/B test different creative approaches and optimize for engagement depth.

Example scenarios

How teams use brand engagement

Consumer Goods

Consumer Brand Personality Quiz

A snack brand creates a 'What's Your Flavour Personality?' quiz tied to their product range. Results generate shareable cards and personalised product recommendations with discount codes.

01

Personality Quiz

Map product range to personality archetypes

Brand Quiz

Which vibe is most you?

Bold Explorer
Smooth Classic
Free Spirit
Q4/8
02

Share Result

Branded result card designed for social

You are a

Bold Explorer

Daring, curious, original

IG Stories
WhatsApp
03

Discount Code

Personalized code tied to product match

Your Offer

15%

off your
match

Code: BOLD-X7K2

48h

expires

1x

use

04

Lead Capture

Email form between result and discount

Get Your Code

Email
First name
72% form completion
05

CRM Segments

Quiz data powers email personalisation

Segments Built

Bold Explorer
34%
Smooth Classic
28%
Free Spirit
22%
Auto-synced to CRM

Key Capabilities

Personality result to product mappingDynamic discount code generationShareable result card with branding
Use this section to understand the kinds of programs teams launch with this use case.
Platform Features

Everything you need for brand engagement

Purpose-built tools that make launching and scaling brand engagement simple.

Visual campaign builder with 20+ game types
Personality quiz and product finder templates
Brand trivia with image and video questions
Shareable result cards with dynamic branding
Zero-party data capture and preference profiling
QR code distribution for print and packaging
Embed widget for website integration
Brand lift measurement and engagement analytics

Campaign Builder

Welcome Screen
Quiz Screen
Reward Screen

Active Campaigns

Summer Quiz ChallengeLive
Product Launch SpinLive
Brand TriviaDraft

Ready to embed

<bricqs-campaign id="summer-quiz" />

Frequently asked questions

How is gamified brand engagement different from a simple online quiz?

Gamified brand engagement combines interactive content with progression mechanics, rewards, social sharing, and data capture. A simple quiz ends at the result; a Bricqs experience includes rewards, leaderboards, share incentives, and conversion funnels that turn awareness into action.

Can we match our exact brand guidelines in the campaign experience?

Completely. Every element is customizable: colours, fonts, logos, imagery, button styles, and animations. The visual builder supports custom CSS for pixel-perfect brand compliance, and white-label domains remove any Bricqs branding.

What kind of ROI can we expect from interactive brand campaigns?

Typical results include 10-30x longer engagement time versus static ads, 5-15% share rates on result content, and 3-8% conversion to product pages or purchases. The exact ROI depends on your industry, audience, and campaign design.

Why teams don't rebuild this twice

Under the hood, Bricqs runs a production-grade engagement infrastructure — so you don't have to build it.

3xfaster to launch vs custom build
99.9%uptime guarantee
~0engineering hours to maintain
User Action
Spin the Wheel
Runtime
Rules Engine
Fair Play
Reward Ledger
Reward Assigned
Delivered

Is Bricqs for me?

Bricqs is designed for teams running recurring engagement across customers, employees, or communities.

Built for
Teams running recurring engagement systems
Product, marketing, and ops teams
Brands that care about fairness & compliance
Brands running engagement & awareness campaigns
Not ideal for
One-off giveaways
Experimental growth hacks
Infrastructure-first teams building from scratch
Marketing & Growth
Loyalty, referrals, repeat usage
70%Loyalty Level
Brand & Awareness
Engagement campaigns, awareness drives
↑ 340% reach
Retail & E-commerce
Shopper rewards, purchase gamification
4/5 stamps — 1 more to redeem!
Communities
Member participation & retention
#1#2#3
Events & Activations
Live contests, launches, engagement spikes
02HRS:15MIN:30SEC
Employee Engagement
Sales contests, recognition programs
🏆
Learning & L&D
Training gamification & completion
Venues & Hospitality
Trivia, pub quizzes, in-venue engagement
Capital of France?A. LondonB. Paris ✓

If engagement matters after day one, you need a system.

Start building your first campaign in minutes. Design, launch, and scale - with rules, rewards, and fairness built in.

3x
Faster than custom build
~30min
Average time to launch
0
Engineering hours needed